The Yager Organization has seen explosive growth in non- English speaking markets, especially Korean and Latino. This growth reflects the stunning growth in non-Caucasians across North America. Just look at these demographics:
By 2050...
* Only half of the population with be non-Hispanic white.
* The Hispanic and Asian populations will triple.
* The black population with almost double.
* The white population will barely hold its own.
The current purchasing power of the minority population has exceeded $1 trillion. According to the US Census, Asian Americans in 2000 had a median income of $46,637 -- the highest in the United States.
What's more, minorities are moving away from the immigration gateways like New York, Los Angeles, and Boston, and migrating further inland to places like Phoenix, Dallas, and Charlotte, according to the July/August 2004 issue of American Demographics.
The message for Business Owners? The language of opportunity is universal, so take advantage of this unique opportunity to enrich your business with the cultural and ethnic diversity that surrounds you. Jump into the melting pot and share the opportunity!